From a young age, an empty art studio was my sole sanctuary. Amid the colorful canvases,I discovered my own world. After graduating from college, I assumed the role of chief illustration designer for a publishing company. However, as time passed, I gradually lost the enthusiasm I once held dear, and life became purposeless and devoid of meaning. One day, I received an invitation to teach young children at a welfare institution. As soon as I stepped in, the stark environment struck me. What was even more unbearable were the children's vacant expressions and the absence of sparkle in their eyes. Looking into the children's eyes, I recognized the deep loneliness within myself. When the children put the first strokes of paint on the paper, they smiled for the first time. When they cheered for their first artwork, I rediscovered the passion I had lost for years. This was what I had been seeking - to bring joy to others through colors. I felt an unprecedented sense of delight. It was at that moment that I realized I would dedicate my life to this cause. So, I resigned from my job and invested all my savings to create "HugLittle." I believe that every child yearns for happiness through creativity, and providing children with endless possibilities is the best embrace we can offer. Through color and imagination, I will help more children in need discover happiness and bring hope. I look forward to HugLittle being a source of exploration for every child to find their own world of colors, which is also the wellspring of their strength. I hope that every child can be born into love. I aim to pay tribute to children's imagination and raise awareness for child welfare through HugLittle. HugLittle, a brand-new world, is waiting for you to discover.
- Our Vision
- Our Guarantee
We infuse the joy of imagination, love, and exploration into every product, igniting children's minds and creativity.
We draw inspiration from nature and incorporate it into our products, allowing children to perceive the wonders of the vast world and draw courage and wisdom from it.
We draw from the diverse cultures of the world as nourishment for our brand, gaining insight into the vibrant cultures of different countries, broadening horizons, and embracing the world.
We aggregate artistic perspectives from around the globe to nourish children's growth with multicultural richness.
We use an innovative design language to inspire diverse ways of thinking in children.
We consider each product as a gift of growth, endowing children with the power to grow within it.
HugLittle's products are not only beautifully designed on the outside but also brimming with inner charm.
We will accompany every family in creating shared growth memories with their children, witnessing the most beautiful moments in life, and transforming every joy and accomplishment into meticulously designed products and content.
